Yize
Mark
1997年生

Graphic Designer
& Motionographer
平面设计师
动态影像设计师




江南百景图:江南三载正锦年




Presented by 椰岛游戏



INSOMNIA: Theater in the Head
失眠
Game ➚




Presented by 完美的一天



Happy Fak(c)e
哈皮菲克
Video ➚








子归
Game ➚



Presented by 糯米团子工作室




Paul Brach Visiting Artist Lecture Series
Collins Coleman






The Contemporary Visual Culture
of Fleeting Popularity

转瞬即逝的当代视觉文化






《转瞬即逝的当代视觉文化》展示了一系列1990年至2015年的产品,这些产品以其小规模、短暂性,甚至有些滑稽为主要特征。这些物品展示了平面设计——涵盖广告、印刷品和表情包等媒介——如何与中国当代消费文化融合、推动并发生碰撞。通过观察这些物品,其传达的视觉信息不仅唤起了个人的怀旧情绪,还反映了公众与其视觉文化的一种矛盾关系。这些过剩的美妙事物始终存在,即使它们所提供的可能并非生活的必需品。


The Contemporary Visual Culture of Fleeting Popularity contains a collection of products from 1990 to 2015, which are small-scale, ephemeral and even ridiculous. These items suggest how graphic design — encompassing advertising, publishing, and memes as mediums — engages, promotes, and sometimes clashes with the commercial culture of contemporary Chinese society. Through observing these objects, the visual messages they convey evoke not only personal nostalgia but also an ambivalent relationship between the public and its visual culture, which constantly depicts the fantasies of excess. These fantasies are constant and never go away, which is ironic considering that what they offer is not really necessary for everyday life.

沉默的蟋蟀
Game ➚


Presented by 蓬莱飞鱼工作室



Anomaly Collapse
异界失控 角色介绍系列
Game ➚



Presented by RocketPunch Games 



江南百景图:白雪游园迎瑞年




Presented by 椰岛游戏




2020-2021
A Report on the Language of Life

生活语言研究报告




摄影 Photography | 陈蔡卉 Caihui Chen
平面设计 Graphic Design | Yize 


《2021生活语言研究报告》用视觉词典的形式收集展示了近年来短暂出现或仍被频繁使用的网络流行语。作品灵感来源于合成词,将已有的词语融合并创造出新词汇,在保留汉语直译的同时结合了它们的含义。照片部分则来源于摄影师陈蔡卉在上海拍摄记录的日常琐事。这些流行语的收集在很大程度上取决于设计师对社交媒体及其趋势的认知,而图像部分则是基于摄影师的实际生活经历。流行语的定义与其视觉之间因此形成了一种模棱两可的关系,两者既相互关联又互相抵触。照片中直观表现出的大量堆积的物品与流行语都展现了日常生活如何被商品化;另一方面,这些流行语并不一定完全成为我们通常看到的流行文化,而我们所看到的生活也不一定与这些流行语本身一致。


A Report on the Language of Life is a visual dictionary that catalogs Chinese Internet slang from short vitality to commonly-used in recent years. Drawing inspiration from portmanteaus — a specific form of neologism — this work blends words to create new terms that both combine their meanings and retain the direct translation from Chinese. The photographs, taken by Caihui Chen, capture the everyday moments she witnessed in Shanghai, forming the central narrative of the project. The slang included in this collection is largely shaped by the designer's perception of social media trends, while the images themselves are grounded in the photographer's lived experiences. This creates an ambivalent relationship between the definitions of the slang and their visual representation — both interrelated, but paradoxical. The accumulation of objects depicted in the photographs, along with the reflection of internet slang, speaks to how daily life has been commodified. Conversely, the slang itself does not necessarily reflect the mainstream pop culture we often encounter, and what we experience may not always align with the slang itself.



The Facade of Immersive Massiveness
‘Conversation’
喧嚣的表面(对话)




作品展示了我与一些在艺术相关领域的从业者关于年轻一代消费文化的探讨,并将其内容以轻松的方式视觉化。讨论的主题涵盖了从小众亚文化产品到社交媒体上的普遍现象,讲述了这些元素如何既与无所不在的消费行为相互交融,又与之产生冲突。尽管探讨的内容基于特定的背景,但与近年来全球范围内的超规模消费主义趋势产生了共鸣。


This conversation visualizes the dialogues between various individuals in the art-related industry and myself, focusing on the commercial culture of younger generations through their personal experiences. The subjects discussed range from subcultural products to common social media phenomena, examining how these elements both engage with and conflict against the overwhelming consumption of everything. While rooted in a specific context, the discussion resonates with the broader global trend of hyper-scale consumerism.




Angela Carter's Book of Fairy Tales
安吉拉·卡特的精怪故事集





INUSHONEN
Vol.1 将琴代语兮,聊写衷肠







插画 Illustration | 是一块破布 KUKU. 三花峰上九龙窠中 Jiulongke. BellicoseZ. Moie
风格帧设计 Stylized Frame Design | Yize
视频制作 AE Animation | Yize
骨骼动画 Spine Animation | 张嗣平 Siping Zhang 
配器实录 Featured Artist | 戴盛华 Shenghua Dai. 犬少年 Inushonen




江南百景图:入画江南月下游




Presented by 椰岛游戏



Modern Lady Fresh Factory
摩登红人








客戶 Client | 摩登红人 Modern Lady
插画 Illustration | 陈乐哎 Lay Chen
分镜脚本设计 Storyboard Design | Yize
视频制作 Motion Design | Yize




Insecta
虫之国



插画 Illustration | 王月竺 Moon Wang
平面设计 Graphic Design | Yize




Octopus’s Sadness
たこの憂鬱
Video ➚



音乐 Music | 牛阿海 Ahai Niu 
视频制作 Motion Design | Yize




Baji
吧唧






吧唧是一个以食物为形式的情感厂牌,其名字来源于人们吃东西时发出的声音。基于共情的概念,并在对人们如何在日常生活中调节负面情绪进行的一系列采访与调查之后,我发现不同种类的食物与情绪调节之间存在直接的联系。帮助人们缓和负面情绪的零食由此诞生——可以啃食的手指套,“被咀嚼过”的口香糖,又或是既可以舔又可以拍打的奶油面膜。


Based on the concept of empathy, I created a project named Baji, which refers to the sound when people are eating something in a humorous way. The project originated from the research and interviews exploring how individuals reconcile negative emotions in daily life. Through this process, I discovered a direct connection between various types of food and the alleviation of bad moods. Baji was born from this insight. It encapsulates the joy people derive from food, transforming it into a series of products that offer a unique and engaging way to relieve stress and have fun.

© 2025 Yize Wang
Contact   ︎   yizedesign@gmail.com
Mark